SHOPIFY STORE MADE £33K IN JUST LAST QUARTER ALONE WITH AN ROAS OF 469%
Client: ********* (NDA Signed)
Challenge:
Shopify store working with freelancer was getting inconsistent results, was not able to scale their marketing to the next level.
They wanted to run Facebook PPC ads to scale their sales and increase their returning customers.
OBJECTIVE
1
was to setup Facebook & Google PPC campaign and Account Setup.
2
was to find the winning combination of product, ad creative and the copy.
3
was to scale the winning campaign and boost the sales with consistency
TAKE AWAY
Increased Sales
Conversion Rate Optimised
Consistent Results
Brand Identity Improved
Profits Increased Using Upsell & Downsells
Strategy & Execution
Account Setup & Audience Research
Setting up the ad accounts and conducting audience research to find the right audience in order to keep ads relevant.
Started Conversion Campaigns
Launched ads with an objective of conversion and tried and tested with different creatives, copy and different kind of ads, like carousel, static, and video ads.
A/B tested to find the winning product with low conversion cost.
Scaled the campaign with the winning product.
Remarketing Ads Launched
Started remarketing ads to target customer with upsell and downsells.
Tested lookalike audience to scale campaigns.
Performance Results
£33.4K
revenue generated through Facebook Ads in last quarter alone
£7K
spent on Facebook Ads in last quarter
469%
ROAS (return on ad spend) is achieved with Facebook Ads in last quarter